Chandler Christian Community Center unveils new name, AZCEND
Chandler Christian Community Center Unveils New Name, AZCEND
After 50 years of service to the communities in Southeast Valley, local nonprofit organization embraces new brand that reflects its evolution and future.
Chandler, AZ. May 16, 2017 – In front of a crowd of staff, volunteers, donors, sponsors, clients, and local church and community dignitaries, the Chandler Christian Community Center (CCCC) board of directors unveiled its new brand name…AZCEND.
“We have changed our name but our mission and services remain the same. We change lives by nourishing minds and bodies to create a connected, thriving community. This is an exciting new chapter in the life of this longstanding organization,” said Trinity Donovan, AZCEND CEO. “Our new name embraces who we are now, and establishes the foundation for future growth.”
“We felt our 50th anniversary was an ideal opportunity to look back at the history that brought CCCC to this point, as well as look ahead to prepare our organization for the fifty years to come,” said AZCEND board president Gail Kavanagh. “As part of those strategic discussions, we realized that our organization had grown far beyond the physical and services boundaries of our initial name and what are known for. We wanted to move forward under a new name and brand that would honor our current mission and allow for potential future growth.”
The first step in the rebranding process was to conduct an extensive survey of all constituents to document their opinions about the organization and services rendered. The results of the survey were clear: existing staff, donors and volunteers would not feel differently about the organization with a new name and brand. They would only feel differently if our mission changed.
Donovan continued, “The name AZCEND speaks to our goal of transforming lives and improving the lives of those in need. We want to do more than simply help them move from today’s crisis but to gain stability and to have prosperity.”
AZCEND, formerly Chandler Christian Community Center
Founded in 1966, AZCEND a 501(c) 3 that last year served 17,375 unique individuals with efforts supported by over 1,000 volunteers. Providing emergency and supplemental food boxes AZCEND manages the I-HELP: Interfaith Homeless Emergency Lodging Program that provides homeless services with the support of 18 local churches, case management, aid of emergency and rent utility assistance through the Community Action Program (CAP), early childhood literacy programs for child under five. AZCEND manages both the Chandler and Gilbert senior centers to include nutritious home delivery meals and activities for seniors.
For more information on AZCEND formerly Chandler Christian Community Center visit www.azcend.org or call (480) 963-1423.
Unavailing of AZCEND on Vimeo.